Coldplay’s Latest Video Hymn For The Weekend Accused of Cultural Appropriation – Take a Look!
An intention to honour the vibrant and mystical hues of India, Coldplay and Beyonce came up with the music video ‘Hymn For The Weekend’ which have attracted much debate on social media, with people saying the video is a ‘stereotypical’ portrayal of the country.
The latest single from the band’s seventh album ‘A Head Full of Dreams’ was directed by Ben Mor, trying to capture India for a Western audience. The video involves the pop singer Beyonce portraying a Bollywood actress with a poster of her film ‘Rani’ on the billboards. She has Mehendi covering her hands and is wearing traditional Desi clothing.
While there are many fans who have applauded the band for showcasing the many colours of India in an elaborate way but there are some who have slammed the video for cultural appropriation.